DreamWorks<\/a>\u00c2\u00a0and is demonstrating a clear desire to increase its streaming catalogue. The competition is heating up, and so the price \u00c2\u00a0is going to increase as well, but based on CEO statements Netflix is up to the battle.<\/p>\nThis is really going to make the platform that much more compelling.\u00c2\u00a0However, the one thing that you do horribly is discoverability.<\/p>\n
A movie platform, to be successful with discoverability, has to make it easy to search in any dimension that I want that I associate with the movies even after I discover the movie that I think I’m looking for. Movie title, actors, directors, genre are the obvious search topics that are most obvious. Today, you can search on those dimensions, but for Netflix search and discoverability are not the same thing. It’s not delivering the content that matters. Right now the web interface sucks, but it still gets the movies in front of me.<\/p>\n
It’s all about how I interact with the content once I’ve had it presented to me. Give me cross-links on top of the movie that I’m looking at. Is it the actor that I’m interested in? Is it the location? What about the writer? Or the style of comedy?<\/p>\n
How can you, Netflix, not have this data? And beyond that, how can you not encourage me to build such verticals into queues which are, “Melih’s Caribbean Instant Queue” or “Melih’s Witty British Humo(u)r Instant Queue”. I can have a movie night around self-categorized, self-discovered films, and, oh by the way, it makes Netflix that much smarter.<\/p>\n
Also, please make this available on the Roku. Discoverability is even worse on devices than it is on the PC. But that’s a topic for another day.<\/p>\n","protected":false},"excerpt":{"rendered":"
Dear Netflix, Looks like the competition is heating up. In the words of Gandhi, the fight has begun. It’s been quite an impressive ride though. Your stock price. How you’ve pushed the competition to bankruptcy. Quite impressive. If you want to win the next round (which by the way is probably the final round of […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[4,1],"tags":[],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pQyAq-8g","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":735,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2014\/01\/03\/mass-consuming-my-media\/","url_meta":{"origin":512,"position":0},"title":"Mass consuming my media","date":"January 3, 2014","format":false,"excerpt":"Micky started watching the CBS sitcom, \"The Good Wife\", and we're both hooked. I know the show has been on for a while, and that the reviews have been good, but we haven't gotten into it before. It got me thinking about how I consume TV these days. I really\u2026","rel":"","context":"In "just thinking out loud"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":918,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2014\/02\/13\/tv2-0-the-lines-become-more-clear\/","url_meta":{"origin":512,"position":1},"title":"TV2.0 - The lines become more clear","date":"February 13, 2014","format":false,"excerpt":"Yesterday, Comcast announced that it was acquiring Time Warner Cable. #1 and #2 are merging (minus 3 million subscribers to keep the FTC happy) in a move that in any other industry would have consumer advocates screaming anti-competitive. None of the analysis that I've read however is worried about it...\u2026","rel":"","context":"In "just thinking out loud"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":585,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2012\/11\/03\/uk-adventure-week-1\/","url_meta":{"origin":512,"position":2},"title":"UK Adventure - Week 1","date":"November 3, 2012","format":false,"excerpt":"We have started a bit of an adventure this past week. Micky, the babies, and I are in England for the next two months, and out to see a bit of Europe while also having some excellent family bonding time. I'm also working out of the Telefonica Digital offices over\u2026","rel":"","context":"In "Life Updates"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":366,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2010\/07\/22\/juicing-for-a-cause-kind-of\/","url_meta":{"origin":512,"position":3},"title":"Juicing for a cause... kind of","date":"July 22, 2010","format":false,"excerpt":"So as for the wedding planning, I have officially finished the music for the wedding. We're getting a lovely guitarist for the ceremony. We've asked her to play \"Somewhere over the Rainbow\" as the song to which Micky walks down the aisle. I hope it's a lively, and upbeat rendition.\u2026","rel":"","context":"In "Melih gets married"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":486,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2011\/12\/08\/trying-to-get-to-just-right\/","url_meta":{"origin":512,"position":4},"title":"Trying to get to \"just right\"","date":"December 8, 2011","format":false,"excerpt":"Hunch co-founder Chris Dixon wrote a blog post about the \"Goldilocks Principle\", and how it affected their relationship with customers as Hunch pivoted from a B2C to B2B offering. Hunch was in the position of being \"too hot\". I think that OpenTok is still in a position of being... not\u2026","rel":"","context":"In "Becoming a PM"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1580,"url":"https:\/\/www.onvural.net\/melih\/thoughts\/2015\/05\/09\/my-baby-brother-is-a-lawyer\/","url_meta":{"origin":512,"position":5},"title":"My baby brother is a lawyer","date":"May 9, 2015","format":false,"excerpt":"It was a good two days with the family in Nashville celebrating Doruk graduating from Vanderbilt. I landed bright and early on Thursday morning, and we headed straight to see Walter Isaacson speak. He did really well. If you know he's quoting the amazing lines of the geniuses he studied,\u2026","rel":"","context":"In "Life Updates"","img":{"alt_text":"Meat and 3 at Arnold's in Nashville","src":"https:\/\/i0.wp.com\/www.onvural.net\/melih\/thoughts\/wp-content\/uploads\/2015\/05\/IMG_3516.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/posts\/512"}],"collection":[{"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/comments?post=512"}],"version-history":[{"count":0,"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/posts\/512\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/media?parent=512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/categories?post=512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onvural.net\/melih\/thoughts\/wp-json\/wp\/v2\/tags?post=512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}